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Thursday, 10 January 2013

Marketing Manager - Al Futtaim Group - Dubai

Posted on 22:50 by Unknown
Looking for an experienced Marketing Manager to join Marks & Spencer team and to take a part in a range of marketing activities and ensure the brand communications support the brand image and equity. Given the nature of this role, the successful applicant will be required to travel and spend time within GCC and Middle East.

- Support development of the annual commercial calendar with clearly defined and prioritized commercial cases for marketing investment which support and promote the commercial priorities of the Business Units .
- Effective partnership with Visual Merchandising and Buying to ensure in store marketing components are implemented to drive a cohesive look for the customer
- Ensure coordination for permits with regards to promotion and events
- Ensure that the yearly M&S Brand plan and AF M&S business needs in the local markets are achieved (eg. Leadership position in Lingerie, price perception through OV Lines, fashion perception through sub brands etc)
- Ensure development of full marketing briefs for the agreed key commercial priorities .
- Liaise and network with a range of stakeholders customers, suppliers, agencies, mall marketing managers to ensure leverage opportunities and timely feedback
- Work with the Stores to ensure proper local communication opportunities are utilized
- Conduct location visits to support the store teams on best practice and the commercial calendar
- Coordinate implementation of research in the assigned territory.
- Ensure use of consumer insight gained through research to drive Marketing Plan
- Understand and elaborate important factors like, social demographics, local trends etc. which affect the communication and the offer to the market
- Prepare annual budgets and control the annual budget for the responsibility area.

Skills
To be successful in winning this role, you will have proven marketing experience and be able to demonstrate:
- Marketing or Business Management Degree
- Minimum of 5 years experience as a Marketing Professional with a sound knowledge of marketing principles, Fashion retail preferred
- Strong communication skills, ideally in English and Arabic
- Knowledge of MS Office with strong skills in PowerPoint
- Embrace and interest in fashion
- Can work independently and manage projects
- Analytical skills and tactical abilities
- Knowledge of local markets and competition is advantageous
- Understanding and interpretation of research to define consumer insight and leverage the understanding for developing Marketing Plans
- Effective presentation skills.
- Decision making ability
- Assertiveness and creativity
- Willingness to travel within GCC and Middle East

Apply online
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