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Showing posts with label digital marketing. Show all posts
Showing posts with label digital marketing. Show all posts

Monday, 9 December 2013

Portal Designer - Netways - Lebanon

Posted on 10:34 by Unknown
Seeking to recruit a Portal Designer specialized in web design and digital marketing. He/she will be responsible to visually represent our client?s identity online through development of high-level concepts for online design projects and creating original graphics, style guides, visual standards, icons for designing online sites and portals. He/she should be familiar with the variety of the field's concepts, practices, and procedures to manage the art department and empower the standard parameters needed to meet the highest and best quality in this field.

Responsibilities
- Lead creative sessions for project kick-offs
- interpreting the client's business needs and developing a concept to suit their purpose;
- developing design briefs by gathering information and data through research;
- thinking creatively to produce new ideas and concepts;
- using innovation to redefine a design brief within the constraints of cost and time;
- developing interactive design;
- Manage multiple projects from concept through completion
- Supervise and inspire the creative team; generate multiple concepts for a campaign or project
- Work with internal teams to generate ideas for pitching and proposals
Educational background
- BA in graphic design or similar discipline
- Minimum of 3/5 years of experience in web design company

Technical Knowledge
- Advanced knowledge of Photoshop, Illustrator, Flash, and DreamWeaver (After Effect, 3D)
- Advanced knowledge of HTML, HTML 5 CSS, Flash Action-Script (JavaScript and PHP a plus)
- Experience in web design: develop the look and feel for sites and is responsible for site navigation design and visual execution
- Experience in Portal design: the candidate should be an information technology professional. He is responsible for designing the graphics and overall layout of the pages of a website. In addition to having a keen understanding of computer science he must also be artistically inclined.
- Advanced knowledge in web standards: browser usability, cross-platform compatibility, SEO techniques, etc.
- Knowledge in SharePoint Branding is a plus

Required Skills
- 3/5 years experience working with large-scale web sites, e-marketing, and advertising
- Must possess a thorough understanding of interactive communications and delivery systems, processes, and user interface design as well as industry best practices
- Knowledge of layouts, graphic fundamentals, typography & limitations of the web and have the ability to storyboard or translate ideas to designers and develop innovative motion graphics solutions
- Knowledge of experience design, brand development, interactive commerce and creative process
- Knowledge of Web site structure and functionality.
- Print and web design capabilities: must know how to work in both media for integrated campaigns
- Ability to lead projects from concept to completion. Apply best practices in user interface and interactive design, including image optimization and site mapping
- Ability to make evaluative judgments
- Ability to multi-task and work efficiently under pressure with careful attention to details
- Ability to communicate effectively
- Ability to supervise and train employees, to include organizing, prioritizing, and scheduling work assignments
- Ability to create superior, original designs for the Web
- Responsible for both the visual appearance and the usability of the web site or portal.
- Strong conceptual skills, including online software concepts and online experience concepts
- Strong design style, including creative design solutions within the constraints of the Internet.
- Understanding of and experience in corporate branding, layout, color theory and typography in both print and digital media.
- Strong technical knowledge of how web-based technologies apply to web design such as HTML, Flash, CSS, and AJAX.
- Fluency in current graphic design practices and web production software, such as Adobe Photoshop, Adobe Illustrator, Adobe, After Effects, Flash, HTML, CSS.
- Has demonstrated successful design and integration, and the delivery of projects on time and within the given budget.
- Solid understanding of client deliverables, and the ability to take responsibility for them.

cv@netways.com
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Posted in digital marketing, web design | No comments

Tuesday, 3 December 2013

Social Media Manager - HR Source Consulting - Lebanon

Posted on 22:51 by Unknown
Looking for a social media manager or an experienced social media executive for a global media agency in Lebanon.

- Responsible for handling clients/ brands social media channels effectively.
- Should listen, measure and analyze social media activities to better cater to the brands mission and its objectives.
- Plans and designs social media/marketing campaigns based on strategy and initiatives defined by the company (i.e. the corporate is launching a new product and this person along with their manager will create a campaign for the product on the social media outlets)
- Develop themes, storylines and writes articles to be published in different digital channels such as social networking sites, blogs and the company's website
- Manage internal teams for visual/text materials
- Monitors and moderates user-generated content that appears on our different social media channels (during business and non-business hours) and provide feedback to management
- Maintains editorial calendar
- Works with the internal teams across the organization to ensure all content meets legal and compliance requirements
- Measure key metrics, buzz and sentiment
- Closely work with the design team to ensure visual requirements are catered towards social activity

Requirements
- Minimum 3 years of experience required in social media and digital marketing
- Strong planning and organizational skills
- Good analytical and decision making skills
- Ability to manage multiple campaigns at the same time
- Knowledge of key commercial systems
- Strong record of delivering online marketing plans, exceeding KPI’s and ROI
- Ability to work under tight deadlines
- Must be an Arabic speaker

info@hrsource.ae
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Posted in digital marketing, social media | No comments

Sunday, 1 December 2013

Community Manager - Gandour - Lebanon

Posted on 22:54 by Unknown
A Community Manager is the face of the company, managing communications in both directions. He is responsible for all communications, PR, social media, events, and content creation, among other things.
The Community Manager will be responsible for ensuring active and engage communities around a defined topic or topics by managing long-lead editorial calendars, monitoring online conversations and participating in those conversations to build brand visibility and thought leadership. The goal is to establish a presence for our partners as well as to integrate their messaging into the community in a compelling and valuable way for the members.

Accountabilities & Responsibilities:
Community Strategy
- Assist with creation, conception, and presentation of social media strategy and integrated marketing campaigns
- Interpret the direction of strategy/planning and creative leads
- Communicate and coordinate client service, production and strategy/planning teams ensuring that community strategy supports overall brand goals and objectives

Content creation - Publishing
- Create and maintain Content Calendars, including writing Facebook Status Updates
- Post relevant content in accordance with Content Calendar
- Writing blog posts, articles, newsletters, communications materials, and material for social media channels

Moderation
- Review user generated comments and posts in a quick and timely manner
- Respond to comments, when appropriate, in order to foster a positive community and add value to the user’s experience
- Enforce the Social Media Guidelines as defined by the brand
- Escalate User Generated Content, where appropriate, to internal and client stakeholders

Social media marketing
Creating, managing and growing the company’s presence through blogs, Twitter, Facebook, and other strategically relevant online properties

Customer relations
The Community Manager is responsible for customer
support – answering questions however they come in (phone, e-mail, Twitter)

Communications/marketing strategy
The Community Manager is responsible for creating strategic marketing/communications plans to provide direction for the company’s public-facing communications

Analytics: Listening & Reporting
- Utilize social listening tools like Radian6, Buzzlogic,… to generate insights
- Summarize insights and conversations to create actionable, client-facing reports that lead to optimization

Team leadership
Participate constructively in inter-departmental brainstorming and crisis management sessions.

Minimum Knowledge & Experience
- Education: Bachelor degree in Communications, Marketing, Advertising, Public Relations, Media Studies, Business or related fields.
- Languages Written and spoken fluency in English & Arabic languages
- Computer Knowledge Word, Excel, PowerPoint, Social Media monitoring tools
- Experience 2 to 3 years of experience managing social media platforms or communities for brands

Specific Social Media Skills
- High knowledge & usage of Social Media tools such as:
- Facebook, Twitter, Linked In, Blogs, YouTube etc.
- Social media monitoring tools
- Strong content management & editorial experience
- Knowledge of social media monitoring / analysis systems & ability to translate this date into valuable insights to assist business & clients.
- Actively participates in a wide variety of social media activities such as blogging, community development and management, social bookmarking, commenting, etc.
- Understanding of popular social networks – design, functionality, users
- Demonstrated ability to produce community management guidelines and documents that reflects the holistic understanding and implementation of the role of social media and its effects.

Apply Online
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Posted in advertising, business, communication, digital marketing, marketing, media studies, public relation | No comments

Thursday, 21 November 2013

SEO/SEM Specialist - Leo Burnett - Lebanon

Posted on 08:14 by Unknown
Job Description
- Responsible for improving a company's organic search results. Creates and launches SEO campaigns, identifies areas of improvement, attempts to improve the clients' sites' rankings in major search engines.
- Review and analyze client sites for areas that need to improved, deleted, or revised.
- Prepare detailed strategy reports.
- Identify the least expensive but most powerful and profitable keywords for client sites.
- Run pay-per-click campaigns.
- Improve a company's organic search results.
- Write effective headlines, body copy, and websites.
- Ensure websites are filled with optimal keywords.
- Place keywords appropriately in copy to gain most search engine traffic.
- Write effective call-to-action statements.
- Write original, powerful SEO content for blogs and websites.
- Implement off-page SEO content strategies such as coding.
- Effectively use header tags.
- Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
- Strategize ways to improve and track site performance.
- Compile and present SEO performance reports.
- Consult with web designers to improve the navigation of a site to enhance its search engine ranking.
- Utilize basic programming and web design skills to enhance SEO.
- Create advanced SEO strategies.
- Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.

Desired Skills and Experience
- The Search Specialist would need to have knowledge in SEO (search engine optimisation) and SEM (Search engine Marketing).
- Needs to have a very strong knowledge in data analysis and interpretation.
- Would also have to be able to explain the data to people in a simple manner (data storyteller) and be able to derive the important conclusions from testing and implement the necessary actions based on said conclusions: Identify opportunities and threats, adapt the search campaign based on results...

recruiting@beirut.leoburnett.com
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Posted in digital marketing, marketing, sem, seo, specialist | No comments

Sunday, 15 September 2013

Search Engine Marketing Specialist - Wikymedia - Jordan

Posted on 22:40 by Unknown
The SEM is responsible for successfully building, maintaining, growing paid search campaigns and assisting the daily management of paid search campaigns. He is also responsible for creating, managing and optimizing SEM campaigns and have strong knowledge of SEM best practices. The Search Engine Marketing Specialist will be responsible for the creation and management of Search Engine Marketing campaigns. This includes account structure, keyword research, landing page testing, ad text creation, bid management, display network and others, while incorporating Direct to Consumer promotions.

Requirements
- Minimum of 1 year experience in Search Engine Marketing (SEM).
- Bachelor’s degree (preferably with a focus in Marketing).
- Experience working with Google AdWords Search.
- Experience working with Web Analytics tools.
- A firm understanding of interactive marketing and online media.
- Ability to think and problem-solve creatively.
- Ability to problem-solve customer issues and escalate issues when additional assistance is required.
- Excellent written and verbal communication skills.

info@wikymedia.com
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Posted in digital marketing, marketing, online marketing | No comments

Thursday, 1 August 2013

E-Marketing Manager - Cloud Communications and Computing Corp. - Lebanon

Posted on 22:40 by Unknown
Description
Builds e-commerce market position by discovering and developing sponsorships, partnerships, and strategic alliances; defines Internet marketing strategy and marketing plan

Duties
- Implements internet marketing strategy by defining all e-commerce content, products and services; managing all e-commerce sites, programs and promotions.
- Obtains market share by developing marketing plans and programs for each product; directing promotional support.
- Identifies e-commerce trends by researching industry and related events, publications, and announcements; tracking individual contributors and their accomplishments.
- Identifies e-commerce opportunities by contacting potential partners; discovering and exploring business alliances.
- Plan, create and manage website content and design changes utilizing internal and external resources to support web-marketing initiatives
- Work closely with IT to develop, design, and implement new websites.
- Oversee website design with a focus on usability for our customers.
- Boost online traffic, customer loyalty, and create brand awareness through various online channels and activities including paid search, social media, SEO, email marketing, and PR.
- Directly design and/or support all corporate marketing campaigns, inclusive of content planning, best distribution approach for desired audience reach.
- Manage the analytics of online campaigns.
- Manage outside creative/technology partners to create engaging marketing campaigns and conduct SEO activities.
- Manage new and existing business development relationships by identifying partners and cultivating leads to grow traffic and revenue.
- Set-up and maintain comprehensive web marketing library of all graphics and print or e-media used to date and developed in the future.
- Researches and identifies relevant new technologies and digital marketing strategies to improve marketing efforts.
- Regularly review competitor websites, e-media, web promotions, flyers and campaigns to keep updated on industry happenings and ideas put forth.
- Review/track the delivery of Internet marketing activity within the budget
- Responsible for weekly, quarterly and annual website metrics and reporting
- Maintains relations with customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars.
- Maintains research database by identifying and assembling marketing information.
- Achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
- Completes marketing department operational requirements by scheduling and assigning employees; following up on work results.
- Protects organization's value by keeping information confidential.
- Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
- Enhances organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.

Desired Skills & Experience
We are looking to take our SoftCall.me, a prepaid and subscription based retail telephony service to the next level. The success of such a venture relies heavily on a well thought marketing plan with tailor made strategies fitting the market segments we are after.

Therefore we are only inviting candidates with previous e-marketing experience having an extended experience in the field.

Qualifications
- Bachelor’s degree, MBA is a plus.
- Minimum of 5 years experience in online marketing, digital advertising, online communications or a related field.
- B2C marketing experience and proven track record in growing web traffic revenue.
- Must be well versed and have a genuine interest in current digital advertising trends, best practices and emerging marketing tools.
- Technically savvy and experienced in areas such as HTML, web analytics tools, Electronic Direct Email, Pay Per Click and Microsoft Office software.
- Previous work with building professional websites highly desirable.
- Relevant product and Telecommunications industry knowledge a plus.

Required Competencies
- Prioritizing, planning and organization
- Exceptional professional written & verbal communication; dynamic presentation skills
- Ability to carry out high level conceptual ideas and goals through targeted specific actions
- High-initiative, creative design capability with artistic professional sense and skill
- Fine-tuned attention to detail, especially under multi-deadline pressure
- Marketplace social media knowledge
- Acute SEO Proficiency.
- Proactive customer focus and persuasive selling skills
- Multi-tasking with disciplined time management
- Accountability and ownership; results orientation
- Ability to work independently and as part of team
- Receptivity and adaptability to change

info@softcall.me
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Posted in business administration, digital marketing, marketing, online marketing | No comments

Monday, 27 May 2013

e-Marketing Specialist - GlobalVision International - Lebanon

Posted on 03:16 by Unknown
Seeking to employ an e-Marketing Specialist with the following qualities:
- Proficient in online marketing methods and techniques including Email Marketing, Lead Generation, Online Advertising, Social Media, etc…
- Knowledge of online CRM tools like Microsoft Dynamics
- Excellent English written skills
- Energetic and Proactive, with ability and desire to work independently and in a small professional environment
- B.S. Degree in Business with 2-3 years experience

Duties require:
- Establishing an Inbound and Outbound e-Marketing mix for strong lead generation from North America and Europe
- Generating leads by performing email marketing campaigns
- Augmenting company SEO and Inbound lead generation campaigns
- Nurturing leads in the CRM and streamline our Dynamics CRM process
- Engaging in Social Media business blog posts and comments using LinkedIn, Facebook, Twitter…
- Interacting with US-based Account Managers to understand how to improve quality of leads

e-mail your CV as an attachment to info@globalvis.com and include salary requirements.
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Posted in business, digital marketing, marketing, online marketing | No comments

Sunday, 7 April 2013

Head of Digital Marketing - The Luxury Closet - UAE

Posted on 22:50 by Unknown
Spearhead digital marketing and take responsibility for building traffic and members to the site.

Job description includes building and managing the following functions for the site
- SEM
- SEO
- Social Media Marketing
- Affiliate marketing
- Flow analysis and UI
- Content management

Must have previous experience in a similar position and track record in scaling traffic quickly.
- Managed an SEM budget of more than $100k a month
- Experience and ability in content creation
- Experience, expertise and opinion on driving social media marketing
- Really want to work in a startup!

jobs@theluxurycloset.com
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Posted in digital marketing, marketing, social media | No comments

Thursday, 14 March 2013

Digital Account Manager - DOTCOM - Lebanon

Posted on 23:21 by Unknown
DOTCOM is looking for a digital account manager / social media strategist.

- candidate should be fluent in english and arabic (french is a plus)
- candidate should have a degree in computer science, graphic design, or any relevant degree.
- candidate should be able to work under pressure and as part of a team.
- task description includes building digital / social media strategies, community management, coordinating with clients and development team on ongoing projects.
- SEO Knowledge is a plus
- this is a long term job, hence candidate should be committed and willing to pursue a long term career in a challenging environment.

info@dotcomlb.com
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Posted in account management, digital marketing | No comments

Tuesday, 19 February 2013

Digital and New Media Manager - Flash Entertainment - UAE

Posted on 22:30 by Unknown
Digital and New Media Manager (temporary contract, visa to be provided)

Responsible for developing content for this project, managing all social and digital channels and assisting the Media, Promotions and Publicity Manager with new media ideas.

Candidate must have strong UAE experience in media and digital, be technically proficient across all leading social and digital platforms. Should have a keen eye for creative content and be able to streamline daily reporting and tracking.

- Must have experience in e-commerce and search engine optimization (SEO).
- Must be prepared to work long hours and potentially weekends.

info@thinkflash.ae
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Posted in digital marketing, media, new media | No comments

Thursday, 10 January 2013

Digital Sales Manager - At7addak - Lebanon

Posted on 22:45 by Unknown
At7addak.com, the Arab World's biggest gaming website, is seeking an experienced and dynamic individual to join our growing team, and lead the advertising sales function of all our media products.

This candidate is required to have solid previous experience in digital advertising sales, should be highly motivated to seek out prospective clients, and should be driven to negotiate sales.

Our website's Pan-Arab appeal and unique features ensure that we are strategically positioned as a market leader, while our lucrative demographic provides for a wealth of potential advertising activities.

Responsibilities
- Building and developing relationships with all the leading advertising agencies in the region.
- Developing and presenting potential advertising opportunities to agencies and direct clients.
- Preparing and delivering sales presentations to new and existing customers to sell new advertising campaigns.
- Creating sales materials including media kits.
- Conceptualizing prospective sales strategies to address client needs.
- Knowledge of various advertising technology formats (website, social media, video, newsletters...)
- Generating accurate and timely reports on advertising campaigns and performance.
- Conducting market research to determine current trends and monitor & analyze competitors.
- Building and managing a sales team.
- Contributing to the ongoing creative and strategic development of existing and new products.

Skills
- A background of solid digital advertising sales experience
- A minimum of 2-5 years experience in media sales within the Arab world
- Firm sales process management skills
- Fluency in English and Arabic
- Posses strong contacts with all the leading advertising agencies in the region
- Posses good direct contacts with a wide range of corporate advertisers in the region
- Be technically savvy and proficient with advertising programs and delivery methods
- Excellent social and communication skills, posed and self-disciplined
- Excellent time-management and organizational skills
- Strong work ethic, autonomous and driven to get things done
- Ability to work under pressure and extremely tight deadlines
- Experience in building a sales function within small company environments
- Knowledge of gaming in general, and the gaming industry is a plus, but not a requirement
- Salary will be tailored to the level of experience of the candidate
- Large sales incentives and commissions

careers@at7addak.com
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Posted in digital marketing, sales | No comments
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